Frequently Asked Questions

Got Questions? Explore Our FAQ for Answers!

A Comparison Shopping Service (CSS) is a platform that helps shops and brands list their products across multiple retailers, allowing consumers to compare prices and features before making a purchase.

Delupe helps shops and brands to gain the highest profit from shopping ads with no additional fees. Save 20& more than if you registered directly in Google. We have a dedicated account manager to help you and assist with bids and performance.

By partnering with us, your shop can benefit from increased online visibility, improved product discoverability, and access to a broader audience of potential customers actively searching for products in Google and Bing shopping.

Delupe is a premium Google Comparison Shopping Partner and Microsoft Bing Shopping Partners. Your products will appear on major comparison shopping platforms such as Google Shopping and Bing Shopping.

We have pricing plans that will suit all kinds of businesses based on their focus point. We offer CPC, CPA, and a mix of CPC & CPA models. There is no charge for signing up. As a premium Google partner you save 20% by joining us. Clear pricing terms will be outlined in the partnership agreement.

You need an active e-commerce website, and a feed complying with Google policies and guidelines, providing accurate product data (titles, descriptions, images). Upload your feed into our system.

Delupe manages your ads and promotes your products on Google Shopping and / or Bing Shopping ads. The users will be linked directly to your shop to buy the product. We optimize your traffic and work to bring you the most sales. In order to do this you have to make sure that the feed always is updated with the recent product descriptions and prices. You can always “opt-out” and “opt-in” of any campaign as you wish.

To get started, you need to register with Delupe, set up your product feed or integration, and configure your campaign settings (such as bids and budget). We will provide guidance or support during this setup process.

We provide analytics and reporting tools to track performance metrics such as clicks, conversions, and return on investment (ROI). You can use these insights to optimize your campaigns and maximize results.

Yes, using a CSS partner can complement your existing digital marketing and advertising strategies. It allows you to diversify your online presence and reach consumers through comparison shopping platforms.

We offer support for setting up campaigns, optimizing product listings, and troubleshooting issues. We also provide guidance on best practices for maximizing your visibility and performance on their platform.

Data feeds or product data feeds, are files that contain detailed information about products in a structured format. These feeds are typically used by us to display and promote products.

We do not charge extra fees. We have different pricing models and can choose according to your brand needs.

Our subscriptions are paid by credit cards.

In order to ensure that your shop offers are optimally listed on Delupe's price comparison site and Google Shopping, enabling you to receive additional traffic from potential customers, it is crucial that you adhere to specific technical requirements. Failure to follow these requirements may lead to your offers not being displayed to potential customers.
Please Note:
The more product information you provide (e.g. EAN, MPN, model name, category), the more offers we will be able to put online. The more offer data you provide (e.g. delivery costs, delivery times, images, descriptions), the more attractive your offers will look to our users. In both cases, this will boost your sales and lead to a higher conversion rate for your offers.

Data formats - Shop offers may be submitted to Delupe in either CSV or XML file format. The data feed containing your offers is usually generated via an export function in your shop system. Please ask your shop system provider or IT support team about export options for your shop. Delupe prefers to work with XML feeds. To reduce traffic and minimise loading times, you can compress and submit your feed(s) in zip or gzip form.
Updating - To ensure that our users will always see current prices and availability status, we need your data feed to be updated regularly, ideally several times a day.